Get an intense eye makeup look with the Plum Naturstudio All-Day-Wear Kohl Kajal - Brown (1.2g). The highly pigmented formula of this waterproof kajal does not transfer or smudge throughout the day. Also, the plum kajal can be used both as an eyeliner and kajal for convenient use.

Key Features & Benefits:

• Infused with vitamin E to condition the lash line
• Waterproof formula doesn't smudge or fade throughout the day
• Offers multipurpose use as a kajal and eyeliner
• Dermatologically and ophthalmologically tested for safe use
• Cruelty-free and vegan for sustainable use

Key Ingredients:

• Vitamin E: Conditions the lash line

How to Use:

Before use, wash the area around your eyes or wipe it clean. Draw a neat line along your lower lash line, starting at the inner corner and moving outward. To use as an eyeliner, draw a neat line along the eyelid while staying as close to the lash line as possible.

All Ingredients:

Hydrogenated Castor Oil, Rice Bran Wax, Natural Vitamin E

About the Brand:

Founded in 2014, Plum offers a wide range of products for your skincare routine, from facewashes for different skin types to moisturisers, body mists, shower gels, and more. The brand upholds the core values of customer delight, respect, sustainability, and transparency. Plum believes that people look their best in the skin they were born, and hence is against the concept of fairness creams. All the products are formulated to help protect, repair, and nourish the skin and hair using natural ingredients that are in sync with science.