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Tira Loves

Homegrown makeup brands that Team Tira swears by

By
Mansi Rani
3
min read
Makeup
Homegrown makeup brands that Team Tira swears by
Tira Loves
Makeup

Homegrown makeup brands that Team Tira swears by

By
Mansi Rani
By
Mansi Rani
Tira Loves
Makeup
3
Min read
Trust us, you’ll want to add these to your routine—and keep them there.
Homegrown makeup brands that Team Tira swears by

With the rise of India’s beauty landscape, it’s clear that homegrown makeup brands aren’t just playing catch-up—they’re setting the bar. From vibrant, high-performance formulas to shades that truly understand the diverse spectrum of Indian skin tones, these brands are changing the game. Whether you gravitate towards bold textures or something more understated, these are the names Team Tira can’t stop reaching for.

KIRO Shadow Me Eyeshadow Palette - 02 Sand Dune (10.5g)
1110561
KIRO
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Simply Nam Velvet Cream Magic Blush - Partner In Crime (4.5ml)
1057055
Simply Nam
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asa beauty Face Stick Foundation with SPF 15 - Oats (8g)
1121065
asa beauty
Know More
FAE BEAUTY Lip Whip 12H Matte Liquid Lipstick - Dare (10 g)
1143815
FAE BEAUTY
Know More
Typsy Beauty Shade Shifter Lip & Cheek Oil - 01 Ph-Enomenal (7g)
1110439
Typsy Beauty
Know More

1110561
KIRO
.

KIRO Shadow Me Eyeshadow Palette - 02 Sand Dune (10.5g)

No items found.
Add to Cart
1057055
Simply Nam
.

Simply Nam Velvet Cream Magic Blush - Partner In Crime (4.5ml)

No items found.
Add to Cart
1121065
asa beauty
.

asa beauty Face Stick Foundation with SPF 15 - Oats (8g)

No items found.
Add to Cart
1143815
FAE BEAUTY
.

FAE BEAUTY Lip Whip 12H Matte Liquid Lipstick - Dare (10 g)

No items found.
Add to Cart
1110439
Typsy Beauty
.

Typsy Beauty Shade Shifter Lip & Cheek Oil - 01 Ph-Enomenal (7g)

No items found.
Add to Cart

Mitali Shah, Editorial

Always using: KIRO

“I’ve been a fan of KIRO for years now; and for good reason. They’ve mastered the balance between clean beauty and high performance. Their products are pigmented, long-lasting and free from harmful ingredients. The Shadow Me eyeshadow palette is my go-to. Its warm, earthy shades make it easy to go from a workday to weekend look with just a couple of swipes. It’s a game-changer. No doubt.”

Shrishti Pande, Social Media

Always using:  Simply Nam

“I love a natural, healthy flush and Simply Nam has nailed it with their range of makeup products. Every product is designed to make life easier without compromising on quality. Their Velvet Cream Magic Blush in the shade Partner In Crime is my go-to. It blends well, gives a dewy finish and is perfect for minimal makeup days.”

Veda Makkar, Studio

Always using: Asa Beauty

“Asa has totally nailed the whole ‘multitasking’ product thing. The packaging is chic, the products are super versatile and you can just tell they put a lot of care into everything they make. My fave? The Face Stick Foundation. It’s light enough to let my skin breathe, but also provides the right amount of coverage to even out my tone. Plus, it has SPF 15, which honestly saves a step when I’m in a rush"

Sydelle Fernandes, Partner Marketing

Always using: FAE Beauty

“FAE Beauty has completely changed the makeup game for me. Their products are bold, fun and seriously challenge the usual beauty standards. The Lip Whip Matte Liquid Lipstick in Dare is what I always go for—it’s bold and lasts all day without budging. It offers everything I look for in a statement lip.”

Roma Salian, Editorial

Always using: Typsy Beauty

“Typsy Beauty is all about embracing your true self; and I’m here for it. Their products have this fun, playful vibe, but they really deliver when it comes to performance. It’s the kind of brand that makes makeup feel exciting again. Right now, I’m obsessed with their Shade Shifter Lip & Cheek Oil. It adapts to my skin’s pH, giving me this natural flush. And the glossy finish is just perfect. It’s my go-to for quick, on-the-fly touch-ups.”

No items found.

Mitali Shah, Editorial

Always using: KIRO

“I’ve been a fan of KIRO for years now; and for good reason. They’ve mastered the balance between clean beauty and high performance. Their products are pigmented, long-lasting and free from harmful ingredients. The Shadow Me eyeshadow palette is my go-to. Its warm, earthy shades make it easy to go from a workday to weekend look with just a couple of swipes. It’s a game-changer. No doubt.”

Shrishti Pande, Social Media

Always using:  Simply Nam

“I love a natural, healthy flush and Simply Nam has nailed it with their range of makeup products. Every product is designed to make life easier without compromising on quality. Their Velvet Cream Magic Blush in the shade Partner In Crime is my go-to. It blends well, gives a dewy finish and is perfect for minimal makeup days.”

Veda Makkar, Studio

Always using: Asa Beauty

“Asa has totally nailed the whole ‘multitasking’ product thing. The packaging is chic, the products are super versatile and you can just tell they put a lot of care into everything they make. My fave? The Face Stick Foundation. It’s light enough to let my skin breathe, but also provides the right amount of coverage to even out my tone. Plus, it has SPF 15, which honestly saves a step when I’m in a rush"

Sydelle Fernandes, Partner Marketing

Always using: FAE Beauty

“FAE Beauty has completely changed the makeup game for me. Their products are bold, fun and seriously challenge the usual beauty standards. The Lip Whip Matte Liquid Lipstick in Dare is what I always go for—it’s bold and lasts all day without budging. It offers everything I look for in a statement lip.”

Roma Salian, Editorial

Always using: Typsy Beauty

“Typsy Beauty is all about embracing your true self; and I’m here for it. Their products have this fun, playful vibe, but they really deliver when it comes to performance. It’s the kind of brand that makes makeup feel exciting again. Right now, I’m obsessed with their Shade Shifter Lip & Cheek Oil. It adapts to my skin’s pH, giving me this natural flush. And the glossy finish is just perfect. It’s my go-to for quick, on-the-fly touch-ups.”

No items found.

No items found.
About

Mitali Shah, Editorial

Always using: KIRO

“I’ve been a fan of KIRO for years now; and for good reason. They’ve mastered the balance between clean beauty and high performance. Their products are pigmented, long-lasting and free from harmful ingredients. The Shadow Me eyeshadow palette is my go-to. Its warm, earthy shades make it easy to go from a workday to weekend look with just a couple of swipes. It’s a game-changer. No doubt.”

Shrishti Pande, Social Media

Always using:  Simply Nam

“I love a natural, healthy flush and Simply Nam has nailed it with their range of makeup products. Every product is designed to make life easier without compromising on quality. Their Velvet Cream Magic Blush in the shade Partner In Crime is my go-to. It blends well, gives a dewy finish and is perfect for minimal makeup days.”

Veda Makkar, Studio

Always using: Asa Beauty

“Asa has totally nailed the whole ‘multitasking’ product thing. The packaging is chic, the products are super versatile and you can just tell they put a lot of care into everything they make. My fave? The Face Stick Foundation. It’s light enough to let my skin breathe, but also provides the right amount of coverage to even out my tone. Plus, it has SPF 15, which honestly saves a step when I’m in a rush"

Sydelle Fernandes, Partner Marketing

Always using: FAE Beauty

“FAE Beauty has completely changed the makeup game for me. Their products are bold, fun and seriously challenge the usual beauty standards. The Lip Whip Matte Liquid Lipstick in Dare is what I always go for—it’s bold and lasts all day without budging. It offers everything I look for in a statement lip.”

Roma Salian, Editorial

Always using: Typsy Beauty

“Typsy Beauty is all about embracing your true self; and I’m here for it. Their products have this fun, playful vibe, but they really deliver when it comes to performance. It’s the kind of brand that makes makeup feel exciting again. Right now, I’m obsessed with their Shade Shifter Lip & Cheek Oil. It adapts to my skin’s pH, giving me this natural flush. And the glossy finish is just perfect. It’s my go-to for quick, on-the-fly touch-ups.”

KIRO Shadow Me Eyeshadow Palette - 02 Sand Dune (10.5g)
KIRO
1110561
Know More
Simply Nam Velvet Cream Magic Blush - Partner In Crime (4.5ml)
Simply Nam
1057055
Know More
asa beauty Face Stick Foundation with SPF 15 - Oats (8g)
asa beauty
1121065
Know More
FAE BEAUTY Lip Whip 12H Matte Liquid Lipstick - Dare (10 g)
FAE BEAUTY
1143815
Know More
Typsy Beauty Shade Shifter Lip & Cheek Oil - 01 Ph-Enomenal (7g)
Typsy Beauty
1110439
Know More

Mitali Shah, Editorial

Always using: KIRO

“I’ve been a fan of KIRO for years now; and for good reason. They’ve mastered the balance between clean beauty and high performance. Their products are pigmented, long-lasting and free from harmful ingredients. The Shadow Me eyeshadow palette is my go-to. Its warm, earthy shades make it easy to go from a workday to weekend look with just a couple of swipes. It’s a game-changer. No doubt.”

Shrishti Pande, Social Media

Always using:  Simply Nam

“I love a natural, healthy flush and Simply Nam has nailed it with their range of makeup products. Every product is designed to make life easier without compromising on quality. Their Velvet Cream Magic Blush in the shade Partner In Crime is my go-to. It blends well, gives a dewy finish and is perfect for minimal makeup days.”

Veda Makkar, Studio

Always using: Asa Beauty

“Asa has totally nailed the whole ‘multitasking’ product thing. The packaging is chic, the products are super versatile and you can just tell they put a lot of care into everything they make. My fave? The Face Stick Foundation. It’s light enough to let my skin breathe, but also provides the right amount of coverage to even out my tone. Plus, it has SPF 15, which honestly saves a step when I’m in a rush"

Sydelle Fernandes, Partner Marketing

Always using: FAE Beauty

“FAE Beauty has completely changed the makeup game for me. Their products are bold, fun and seriously challenge the usual beauty standards. The Lip Whip Matte Liquid Lipstick in Dare is what I always go for—it’s bold and lasts all day without budging. It offers everything I look for in a statement lip.”

Roma Salian, Editorial

Always using: Typsy Beauty

“Typsy Beauty is all about embracing your true self; and I’m here for it. Their products have this fun, playful vibe, but they really deliver when it comes to performance. It’s the kind of brand that makes makeup feel exciting again. Right now, I’m obsessed with their Shade Shifter Lip & Cheek Oil. It adapts to my skin’s pH, giving me this natural flush. And the glossy finish is just perfect. It’s my go-to for quick, on-the-fly touch-ups.”