When COSRX launched its now-iconic snail mucin essence, the internet had a collective moment—and for good reason. First, there’s the headline ingredient: 98% snail secretion filtrate (yes, really). Then, there’s the slime-like texture that makes applying it strangely satisfying. But what really caught people off guard wasn’t the snail factor—it was how nourishing it turned out to be. Packed with skin-forward hyaluronic acid, it sinks in fast, leaving skin feeling plump, bouncy and deeply hydrated. Bonus: it’s lightweight enough for summer days and delivers that dewy, glass-skin glow without feeling sticky.

This one’s a no-brainer. This viral Cosrx essence is a staple in so many routines for a reason—it hydrates, repairs and gives your skin a soft, dewy feel. The lightweight formulation is also known to improve skin texture, reduce the appearance of fine lines and soothe irritation. Besides, it helps enhance skin elasticity, making it a go-to for anyone dealing with dry, damaged or acne-scarred skin. Whether you're looking to smooth out rough patches or boost overall skin health, this is a product you'll want to keep on hand in multiples.

This sunscreen redefines sun protection with its lightweight, non-greasy formula that blends seamlessly into the skin. Enriched with rice extract and probiotics, it hydrates, nourishes, and brightens, making it more than just a sunscreen. With no white cast, it’s ideal for all skin tones and a dream under makeup. ‍

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Pro tip: Use a two-finger length for optimal coverage and reapply every two hours for maximum protection when outdoors.

Korean sunscreens have long had the game figured out: lightweight textures, skin-loving ingredients and absolutely zero white cast. Beauty of Joseon’s cult-favourite sunscreen checks every single box—and then some. If you’ve been on Instagram anytime recently, chances are you’ve seen your favourite skinfluencer casually slathering it on mid-routine. It’s become a go-to for a reason: packed with niacinamide, it keeps sebum and moisture levels in check, so you’re never greasy, just glowy. It’s also infused with rice bran and a fermented grain complex that gives it that creamy, hydrating feel without weighing you down. Pro tip: apply at least 15 minutes before heading out the door to let it do its thing.

Beauty of Joseon’s sunscreen isn’t just about protection—it hydrates, too. Packed with rice and probiotics, it helps nourish your skin while keeping it safe from the UV rays. It’s a smooth, lightweight formula that will quickly become your everyday go-to. So restock in bulk to keep your skin covered all year round.

If you’re even slightly beauty-obsessed (same here), chances are the Dyson Airwrap Multi-Styler has been on your wishlist at least once—or always. And spoiler alert: the hype? Completely valid. Everyone’s favourite hairstyling flex is more than just a pretty tool; it’s the rare combo of smart technology and real results. What makes it so Instagram-famous (besides the sleek design, obviously) is its ability to style your hair in different ways without damaging it. The secret? Advanced heat sensors that keep the temp in check, so you get all the bounce, none of the burn. For anyone who’s always running late but still wants a “great hair day” guarantee, this is your new must-have. It dries and styles at the same time, using high-pressure airflow to create the Coanda effect—basically, it pulls your hair toward the attachment, so you have more control and less damage. It’s one of those beauty investments you keep coming back to, not just because it looks good on your vanity, but because it delivers every single time.

The foundation everyone is talking about—and for good reason. The TIRTIR Mask Fit Red Cushion delivers a lightweight yet flawless finish that lasts all day, all while packing SPF 40 PA++ for sun protection. It’s the ultimate gift for the beauty lover who’s always on trend. Not sure about their shade? The TIRA app lets you virtually swatch before you shop—so you can nail it on the first try.

This is the cushion foundation that had everyone scrambling to add it to their vanity. What’s the hype? Two words: shade precision. TirTir’s Cushion Foundation comes in 30 diverse shades, so your perfect match isn’t just a maybe—it’s basically guaranteed. But it doesn’t stop there. Expect high coverage that somehow feels barely there, intense hydration (dewy, not greasy), built-in sun protection and skin-forward ingredients that actually support your skincare goals. The foundation comes in a compact case, so you’re just a tap away from that glass-skin finish, wherever you are. And the kicker? This pore-blurring, glow-boosting foundation lasts up to 72 hours with a satin finish that feels like second skin.

If you’re all about a quick, even coverage, the TIRTIR cushion foundation is a must-have. It goes on smooth, feels lightweight and keeps your skin looking dewy through the day. We’re talking about a fuss-free finish that’s worth stocking up on for your busy mornings.

The blurry lip trend took over the internet in 2023, thanks to K-beauty influencers who made soft-focus lips the look to copy. At the heart of it all? Muzigae Mansion’s Objet Liquid. This viral lipstick became the go-to for a soft-focus pout due to its velvet-smooth texture that glides on smoothly. It delivers the blurred effect with rich, long-wear colour that hides lip lines but won’t smudge or move around. Sure, it looks matte (cue the “is it drying?” worry), but this one’s loaded with rosehip seed oil to keep your lips soft, nourished and never heavy. Oh, also it caught everyone’s eye not just for the blurry effect, but also for its ultra-cute tube and skin-loving ingredients. A win-win.

Finally, finish off with a lightweight hair oil to amplify the glass-like shine. Olaplex No.7 Bonding Oil offers a highly concentrated yet weightless formula that reduces frizz, repairs damage, and leaves your hair looking smooth, silky, and radiant.

Scroll through any hairstylist’s Instagram—your favourite, mine, anyone’s—and you’ll notice something. Right before the curling irons, straighteners or blow dryers come out, there’s always that tiny yellow bottle making a cameo. That’s not just any bottle. It’s the bonding oil by Olaplex. The one that basically took over haircare corners of the internet, thanks to its breakthrough formulas. What makes it a staple? For starters, it softens your hair and shields it from heat damage of up to 450°F. But it’s not a one-trick pony. You can smooth it over frizz, use it to strengthen fragile roots or just work a little through dry ends when your hair needs an instant shine revival. Think of it as your hair’s SOS—it shows up, resolves everything and leaves no trace (except glossy, healthy hair). Keep one in your routine.

If Laneige’s iconic Lip Sleeping Mask feels too heavy for everyday use, the Lip Glowy Balm is the perfect alternative. Delivering the same intense hydration without the weight, this tinted balm is ideal for daytime wear. Formulated with shea and murumuru seed butters, it deeply nourishes and softens chapped lips while locking in moisture. As a bonus, it leaves behind a pinkish glossy tint for a sheer, effortless wash of colour. And the scent? Absolutely divine.

You’ve seen it on every beauty moodboard, tucked between glowy skin inspo and glossy lids—the one pink lip balm that’s practically a staple. No matter your vibe—clean girl, coquette, office siren or somewhere in-between—chances are this berry-flavored balm is clipped to your keys or floating in your bag. And honestly, why wouldn’t it be? It’s packed with shea butter and murumuru seed butter (a dream team for soft, smooth lips), delivers a juicy wash of color and has that subtle shine that looks effortless but pulled together. Plus, it’s pocket-sized, keychain-friendly and built for quick swipes on the go. For the hot days when your lips are begging for hydration, or the nights when you need a little something extra, this one’s your no-brainer. Restock it now for less.

For soft, hydrated lips with just the right amount of glow, Laneige’s Lip Glowy Balm is a keeper. The berry flavour is refreshing and it’s perfect for those dry lip days. Once you try it, you’ll be grabbing extras to make sure you always have one nearby.

The d’you In My Defence Barrier-Building Moisturiser is a powerful, effective formula designed to fortify, repair and protect the skin barrier. It features a patented 5-ceramide blend with 1% pure ceramides and works alongside cholesterol and fatty acids in the optimal ratio to mimic and strengthen the skin’s natural barrier. Infused with bisabolol, acai berry and purslane extract, it soothes irritation, reduces redness and reinforces skin resilience.

This ceramide moisturiser basically broke the internet the moment Alia Bhatt mentioned it as one of her skincare staples. Cue every skinfluencer ever immediately adding it to their top shelf. The hype? Totally justified. At its core, it’s a barrier-repairing hero powered by ceramides—but that’s not all. It’s also loaded with four rare, skin-loving ingredients that work overtime to heal damaged skin, boost moisture retention, calm irritation and plump things up by locking in hydration. Basically, it's the multitasker your routine didn’t know it needed. A little really does go a long way—and for best results, give it five minutes to settle before layering on makeup or the rest of your skincare lineup.

Kayali fragrances have held a permanent spot on the trending beauty must-have list—and it’s easy to see why. Their Vanilla | 28 Eau de Parfum, in particular, has quietly earned cult status. It’s the kind of fragrance that makes you smell like a literal snack but never feels cloying or over the top. Think warm vanilla wrapped in soft patchouli, a hint of musk and a sprinkle of brown sugar for that sweet-meets-spicy, woody finish. Plus, because it’s an EDP, it lingers long after you’ve left the room (in the best way). Bonus: It also comes in a mini size, perfect for tossing in your beauty pouch when you’re on the move.

This lip-plumping gloss stick? It’s the one every beauty influencer has stashed in every shade. It’s the kind of gloss that feels as good as it looks. Think ultra-conditioning, thanks to the blend of shea butter, avocado and coconut oil, so your lips stay soft and never sticky. But here’s where it gets interesting: a tingle-powered plump, courtesy of ginger root oil, capsicum extract and menthol crystals. It’s the perfect combo of hydration and subtle volume, with just enough zing to remind you it’s working. Basically, if you’re after a gloss that looks juicy, feels comfy and won’t glue your lips together—this is the one to grab.